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Reseller Business
Italy

Reseller Business

Circulation
10,420 (ADS audit)

Frequency
Biweekly

Target Audience
Reseller Business has a readership of Resellers, VAR's, and software houses.

Reseller Business is the journal for the reseller dealing with small and medium-sized firms, as well as the updating tool for buyers of the Italian large-scale retail trade for purchase decisions related to information and communication technology.

Following an editorial slant of utility information, Reseller Business gives the reader a complete outline of data, contacts, evidences and useful news to optimize sales both at small resellers and in the large-scale retail trade, including the specialized ones. The renowned strength of our magazine is the "Customer's identikit", an original and exclusive analysis of the information needs of customers belonging to several sectors with data on their purchase potential and practical hints on the best selling methods.

The structure of Reseller Business is also a versatile and flexible means to present and create ad hoc communication events. The team of the magazine is at your disposal to design and carry out custom-made communication projects.

Publisher: Agepe

Size Specifications (Trim) h x w in mm
(Type) h x w in mm
Full Page 355 x 275 331 x 248
1/2 Page Horizontal 178 x 275 168 x 248
1/2 Page Vertical 355 x 130 331 x 120
1/4 Page 145 x 137 135 x 123
Add 5 mm to each edge to meet the bleed film requirements.
 
Technical Details

FILMS NO LONGER ACCEPTED. DIGITAL MATERIAL ONLY.

INSTRUCTIONS FOR SENDING NATIVE DTP FILES TO AGEPE

Programs accepted:

Quark Xpress version 4.x or earlier
Photoshop version 5.5 or earlier
Illustrator version 8 or earlier
Postscript type 1 Fonts (True Type and Open type are not allowed)

Rules to be respected:

Quark Xpress files
Page format, exactly as title format
Bleeds, 5 mm (no more, no less)
Multipage file with dropfolio, automatic pagination in the template and attribution of a Section Start
Fonts used, standard style, (typographic enhancement via the Style Sheet palette is not allowed in the version ready for photosetting)
If you have ATM de luxe, check the state of the fonts (recommended).
Colors used, created in CMYK
Images imported at 100%, tolerance 85% to 115%, if necessary
Resize in the originating software

Illustrator files
Colors used, created in CMYK
Vectorized, watermark set to helvetica regular
Clean up unconnected points
No linked images, files containing images must be saved with "include imported images"
Save in EPS format, add the .eps suffix to the file name.

Photoshop files
Saved with high resolution (300 dpi), CMYK mode (RGB,
Mono, Bichro or Trichro not allowed). Screen-shot files (72 dpi) are accepted
Merge (Collect) layers
Hide/strip alpha layers
Save as TIFF or EPS without compression (JPEG,
EPS JPEG and LZW are not allowed) add the .tif or .eps suffix to the file name

Files can be sent on CD-ROM (recommended), zip or jaz disks.

IMPORTANT: after final checks, generate the final proofs.
Use "Collect for Output…" of Quark Xpress, save your file locally
If you work on a network, Logoff All Servers, copy the file and the fonts (screen and print) to the data carrier.
Open your Xpress file from the data carrier to confirm that the copy is good.
Send data carrier and final proofs to Agepe.

Please send digital media to:
Production Department Reseller Business
Gruppo Editoriale Agepe
Via Rossi di San Secondo 1/3
20134 Milano, Italy
Tel. +39 0221 5621
Ads must be received in Italy 4 weeks prior to the publication date.
Contacts

Eastern US/Canada: David Steifman (212) 268-3344

Western US/Canada except Northern California: Phoebe Klein (212) 268-3344

Northern California: April Ramirez (408) 429-4516