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Looks like it's time we grew up
NEON
is the young magazine for men and women aged between 20 and
35. NEON is a magazine for persons who are adults, but still
feel too young to have grown up.
NEON reports on society and politics, on fashion trends,
relationships, career, travel and pop culture – always
on a high journalistic level, entertaining as well as informative.
NEON speaks to its readers through the perspective of this
young generation. The magazine offers intelligent entertainment
and emotional authenticity.
NEON sells around 190,000 copies every month. The share of
subscriptions and single copy sales amounts to around 99%.
NEON has a monthly coverage of 1.0% or 680,000 readers. The
concept of aiming at both sexes is a success – NEON appeals
to men (44%) and women (56%). NEON reaches an educated readership:
70% have their "A"-Levels and/or have completed
college/university. Compared to other persons in the same
age group, NEON readers have above-average incomes.
Sources: IVW 2007/II, AWA 2007
Publisher:
Gruner+Jahr
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