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Target
Audience
CRN reaches IT and telecommunications dealers, system
and network integrators, system houses, VARs, ASPs, ISPs,
web agencies, OEM/ manufacturers, assemblers and distributors.
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Computer
Reseller News (CRN) Germany is the leading publication
for the IT and communications trade in German-language countries.
It reaches professionals in the IT/TC channel every week with
indispensable, up-to-date information for decision-making
within the channel. Our high editorial standards are recognized,
the reporting is up-to-date, and all relevant forms of commerce
are included.
CRN
also publish the CeBIT Channel Guide, exclusively
tailored by its editorial staff to the informational needs
of the ITC dealerships. It serves its customers and partners
as an optimal orientation guide before and during the CeBIT,
providing lots of helpful information all about the CeBIT
2007.
Special
Issues
CRN
Germany also meets informational needs of the indirect
sales channel with its regular EXTRA series of publications.
Topics range from selecting suppliers and purchasing sources,
to tips on future technologies and sales pitches.
- VARBusiness
EXTRA is published several times a year. It concentrates
on the specific information needs of system houses, solution
developers, VARs and integrators in German-language countries.
Within VARBusinessEXTRA, CRN provides focused information
on profitable market segments and lucrative product groups.
- Systemhaus
EXTRA is provided as a trade reference book for all
system integrators, manufacturers and distributors in IT/TC
channel. Content focuses on promising future trends as well
as highly charged management subject areas.
- Distribution
EXTRA is an annual guide for purchasing products and
services in the distribution channel. Coverage includes
Service Evaluations and winners of the annual “Distributor”
awards.
- Sales
Guide EXTRA is a tool for successful sales of various
product groups. In addition to information on the development
of prices and margins, the Sales Guides provide the business
community with clear target group analyses, sales pitches,
and basic knowledge for lucrative sales.
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ONLINE
CRN
Germany's website, www.crn.de,
provides top news and background information
for the IT trade. Here, resellers will find
numerous services for optimizing their business
ranging from up-to-date news, to online
tools for purchasing and sales, to CRN-TV
(online television coverage for the IT/TC
channel). www.crn.de
highlights:
•Up-to
date trade news and general business news
• Background reports on distribution,
system integrators, IT/TC trade and retail
• Trends like E-Trailer and ITservices
• Opinions and analysts: CRN blogs
• CRN-TV – The television for
IT/TC channel
• Newsletter
• Archive and search by catchwords
• Editors' choice
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Publisher:
CMP/WEKA
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