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Target
Audience
CRN Brazil reaches resellers, value-added resellers
(VARs), integrators, consultants, application developers,
distributors and manufacturers.
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CRN
Brazil is the nation's leading channel publication. CRN
Brazil garners 74.5% market share
( 2006 Publisher Information)
among channel publications and is the only channel publication
in Brazil that is individually requested, qualified, and audited.
CRN Brazil has a top journalistic team, and as a licensee
of American CRN, it is able to leverage the experience of
a publication that has been the market leader for 20 years.
If marketing to the Brazilian channel, CRN Brazil is
a must-buy.
CRN Brazil's regular editorial sections include:
- To
Start: Featuring strategies of manufacturers and economic
policies, and the subsequent impact on the Channel Reseller
Market.
- High
Voltage: Up-to-the-minute news on developments in the
distribution market, new strategies of the manufacturers
and distributors, and new programs with Channel partners.
- VAR
Biz: Special section including e-business, services,
strategies and IT business information for resellers and
VARs.
- Solutions
& Technologies: Features new products available
to the channel, and new services offered for resellers and
integrators.
- Distribution
& Logistics: Information for distributors and logistic
operators, and the newest strategies for resellers.
- Open
Channel: Interviews with vendor and distribution executives
on the strategies of their companies and the policies for
channel of distribution.
Events:
Sponsorships of two annual events are also available. The
Reseller Conference takes place in May and targets all companies
within the channel in Brazil, and the Reseller Forum targets
the 100 largest solution-focused resellers in the country.
For more information, please see Additional Resources below.
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ONLINE
Resellerweb.com.br
is a heavily trafficked (240,000 monthly
page impressions) IT and Telecom vertical
web portal offering news, product tests,
event schedules, and other information of
interest to the channel. Aside from traditional
online banner advertising opportunities,
the daily electronic newsletter, Reseller
Web, provides another digital marketing
option.
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Publisher:
IT Midia Editora
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