Cinema

CINEMA
GERMANY

Circulation
159,541 (IVW I/2004)

Frequency
Monthly

Target Audience
Cinema is the trend-guide for the young target groups which are seeking a role model. It reaches active consumers who are interested in a wide range of activities, and who are backed up by a correspondingly high demographic profile.

Much more than Europe’s largest cinema magazine: Cinema, one of Germany’s highest coverage lifestyle titles among all publications with predominantly male readerships.

The monthly magazine with a cult status when it comes to entertainment, the fascination of cinema films, and lifestyle: Cinema, from the Milchstrasse publishing group. In the leading roles: the stars and supporting artists from the film and media industries who are cutting-edge trendsetters for young brandnames. The magazine’s added allure: a wide range of topics in the focal point of young target groups which are seeking a role model.

As an entertainment guide, Cinema not only provides exciting reportage articles, broad-scale photo spreads and close-up interviews, but also offers a competent advisor function for modern living. Month for month in Cinema: from consumer electronics, telecommunications, computers, games and Internet to fashion, design and mobility – all topics which are part of today’s modern lifestyles.

As an advertising vehicle, this popular lead-magazine also offers a first-class potential, especially for young, upscale market segments. Major market and media surveys all confirm Cinema’s continuously positive developments. The AWA, for example, reports that over the last five years, Cinema has gained 360,000 new readers and now has an overall coverage of 1.69 million readers per issue.

Life is a colorful film. And Cinema is the successful young magazine for persons who don’t want to miss a single performance – whether it concerns shopping or entertainment.

Publisher: Milchstrasse

Size Specifications	Trim (h x w in mm)*	Type (h x w in mm)
Full Page	276 x 210	231 x 169
3/4 Page Vertical	276 x 136	231 x 122
2/3 Page Vertical	276 x 132	231 x 108
1/2 Page Vertical**	276 x 97	231 x 80
1/2 Page Horizontal**	130 x 210	111 x 169
Advertisements Across Gutter
Double Page	276 x 420	231 x 382
1 1/2 Page (1 p. + 1/2 p. vert.)	276 x 306	231 x 291
1 1/4 Page (1 p. + 1/4 p. b/w vert.)	276 x 263	231 x 248
Full Page (2 x 1/2 p. horiz.)	130 x 420	111 x 382

Bleed Advertisements, Advertisements Across the Binding Edge: All live matter on bleed advertisements must be at least 10 mm from the trimming edge.
* For bleed allow 4 mm on all sides.
** Availability of these sizes is limited. Other sizes on request.

Advertising Material
Trim Size: 210 mm wide x 276 mm high Type Area: 169 mm wide x 231 mm high Printing Process: Offset. Screen: 60 lines/cm Binding Method: Perfect bound Copy Material: Offset files with proof; 4-colour Euro standard Colour Advertisements: Slight variations in tone may occur within the normal tolerances of the printing process. Bleed Advertisements or Advertisements Exceeding the Type Area: No surcharge. Other Advertisement Formats: Further information is available on request. Special Inserts: On request.
Contacts
US: Dustin Guzowski (212) 268-3344